Occupier
Brand Overview
Occupier has established itself as a forerunner in the lease management software industry, offering unique solutions that facilitate collaboration between tenants and brokers throughout the lease life cycle. Despite having a groundbreaking product, Occupier was aware that to truly dominate the market, it needed to not only be seen, but also drive conversations online. Occupier wanted to harness the power of digital marketing to boost brand awareness and generate leads.
SERVICES
Content Marketing
SEO
Email Marketing
Improved Lead Quality
Actions Taken
Since April 2016, Intero Digital’s collaboration has been pivotal in propelling RAPP’s thought leadership. A diverse array of digital content has been crafted, ranging from guest posts to whitepapers, that not only reflects RAPP’s expertise, but also boldly tackles controversial topics. This strategic content creation has positioned RAPP as a DEI trailblazer in the creative marketing and advertising industry.
Results
After engaging with our team, the client began to see improvements in lead quality almost immediately.
- A 2,641.4% increase in organic traffic from 2020 to 2023
- A record-breaking 6,209.62% boost in keyword rankings during the same period
- A significant rise in domain authority from 25 to 32 within just one year
What does this mean for our happy client?
The numbers speak for themselves! Occupier’s strategic investment in content marketing has not only elevated its online presence, but also fundamentally changed how it’s perceived in the market. The staggering increase in organic traffic and keyword rankings underscores the value of a dedicated and nuanced content strategy in driving meaningful business outcomes.
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